Month: August 2018

Fall into Autumn Beauty

Fall into Autumn Beauty

It’s that time of year, when major beauty brands roll out their latest additions for the Autumn Season. Some of the announcements are predictable (oh look, another matte lipstick). But among the pile of gimmicks and colors that look amazing on the shelf (but you’ll never wear in real life), […]

How to get Glass Skin: Makeup

How to get Glass Skin: Makeup

Translucent, poreless, illuminated skin (like glass) might be a trend that started in Korea, but millions of beauty seekers all over the world can certainly relate. Heavily powdered matte skin (which many claim makes you look old and encourages wrinkles) has taken a backseat to a healthy, youthful, effortless glow. […]

AMOREPACIFIC and The K-Beauty Phenomenon

AMOREPACIFIC and The K-Beauty Phenomenon

The multi-billion dollar Beauty Industry has been on steady shift from traditional Western ideals to the exotic East; companies that once hailed the benefits of ingredients from Switzerland or France have now turned their sights to China, Japan and most notably, South Korea. The quest to capture youth and vitality […]