Tag: body care

AMOREPACIFIC and The K-Beauty Phenomenon

AMOREPACIFIC and The K-Beauty Phenomenon

The multi-billion dollar Beauty Industry has been on steady shift from traditional Western ideals to the exotic East; companies that once hailed the benefits of ingredients from Switzerland or France have now turned their sights to China, Japan and most notably, South Korea. The quest to capture youth and vitality […]

Natural Selection

Natural Selection

Natural ingredients in skin care is hardly a new phenomenon. Every cosmetics company is in a race to find the next big ingredient, shove it into every conceivable formula, and declare it the latest win in the quest for perfect skin. They pontificate on the rarity of the ingredient, the […]